Off-Highway Tyres
From Insights to Implementation
Transforming tyre expertise into sustainable operational value.
Off-Highway Tyres
From Insights to Implementation
Transforming tyre expertise into sustainable operational value.
Founder’s Perspective
Over two decades of experience in the off-highway tyre industry have provided deep insights into operational efficiency across mining, construction, industrial and agriculture.
Effective tyre management improves operational efficiency, reduces waste and supports a sustainable environment for future generations. As industries intensify their focus on productivity and cost optimisation to strengthen competitive resilience, integrated tyre management practices are becoming increasingly indispensable worldwide.
ARI Consultancy was established to work in close collaboration with companies in the sector, develop solutions aligned with international standards, and deliver measurable outcomes in all off-highway business segments.
Key Industry Insights
Price-driven approach
When it comes to tyre requirements, purchasing decisions are often driven primarily by price and product selection alone.
Insufficient tyre pressure
Field surveys and analysis of tyres removed for retreading indicate that a significant proportion operated with inflation pressures inadequate for their actual load per tyre.
Performance tracking indicators
In many operations, off-highway tyre performance is not systematically monitored, and is not adequately recorded at the beginning of its lifecycle.
These three key observations highlight a significant opportunity to improve efficiency in off-highway tyre usage and to unlock additional value when addressed with the right approach.
Business Approach
We bring value to off-highway tyre management through field-based experience and technical expertise.
We do not see off-highway tyres as consumables, but as measurable strategic assets with multiple life cycles that directly influence operational performance.
This approach is based on maximising carcass value; through a continuous lifecycle covering new and retread stages, it elevates efficient tyre utilisation to higher levels.
The real value of a tyre is realised during operation, not at the moment of purchase.
Consulting Coverage
Consulting Coverage – Visuals
How We Generate Value
ARI Consultancy is an independent consulting firm focused on improving efficiency across all off-highway tyre operations.
We manage the entire process from fundamental tyre knowledge and needs analysis to application-based tyre selection, following it through to the end of the tyre’s carcass lifecycle.
We conduct site- and machine-specific evaluations and plan implementation steps to develop solutions aligned with international standards as published by TRA and ETRTO.
We value our customers’ knowledge and experience, take steps together, and transform tyre expertise into data-driven, measurable results.
Expected Operational Outcomes:
- Reduction of cost per hour
- Improves machine uptime
- Strengthens team collaboration and performance
Knowledge Sharing
Why ARI
Collaborative Solutions
We analyse your needs and develop solutions together.
Strategic Management
Treating tyres not as consumables, but as strategic assets to be managed.
Lifecycle Optimization
Maximising carcass value through a multi-life cycle approach.
Global Standards
Developing solutions in accordance with TRA and ETRTO standards.
Data-Driven Results
Delivering measurable results through data-driven analysis.
Cost Efficiency
Enhancing operational efficiency while reducing costs.
Going beyond recommendations to support implementation.
For Measurable Outcomes
in Off-Highway Tyres
We work in close collaboration with you to implement international operational standards and maximize your fleet productivity.
Ahmet Resül Köse
Founder | Consultant • Off-Highway Tyres
34394 Şişli / İstanbul / Türkiye